It is all about the journey – the customer journey!
Let’s optimize your email marketing and grow your business.
About
With more than two decades of industry experience, founder Elizabeth designs cohesive strategies that help her clients connect with and retain customers through email marketing by focusing on the customer journey. Today, marketing is all about the right channel, the right time, and the right message.
Our Services
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Customer Journey Flow Strategy & Build
Design a lifecycle marketing strategy that connects with your customers at every stage—from welcome to winback—and turns your email and SMS into a cohesive, revenue-driving system.
Ideal for brands ready to move beyond one-off campaigns and build a scalable retention program.
Email & SMS Strategy Sessions & Audits
Whether you need a focused working session or a deeper audit, we’ll uncover what’s working, what’s not, and the biggest opportunities in your email and SMS program.
You’ll walk away with clear, prioritized next steps you can implement right away.
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Email & SMS Campaign Management
From planning to send, we manage your email and SMS campaigns to ensure your messaging is consistent, strategic, and aligned with your business goals.
This includes content review, testing, scheduling, and performance tracking—so you can stay focused on running your business.
We work within your existing platform, whether that’s Mailchimp, Klaviyo, Shopify Email, Constant Contact, Campaign Monitor, or another tool you’ve chosen.
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Custom Email Template Design
We create mobile-friendly, custom-branded email templates that look great and convert—built with flexible sections, tested across devices, and designed so your team can use them with confidence for every send.
Email Platform Training & Guidance
Personalized sessions to help you better understand your platform, create campaigns, manage your audience, and build automations and flows.
We work within your existing platform—most often Mailchimp or Klaviyo—so you can improve what you have without starting from scratch, with options for both one-on-one support and team workshops.
What It’s Like to Work Together
Working together is designed to be collaborative and tailored to your business.
We start by understanding where you are—what you’re currently doing, what’s working, and where there’s opportunity.
From there, we create a clear path forward. Whether that’s refining your strategy, improving your campaigns, or building out your customer journey, you’ll have a focused plan and the support to move it forward.
Some clients want full-service support. Others prefer guidance they can implement themselves. Either way, the goal is the same: to help you build an approach that works for your business.
Industries We Serve
We specialize in working with small- to mid-sized businesses that rely on strong customer relationships—where email and SMS can play a key role in driving retention, repeat business, and long-term growth.
We most often support restaurants, hospitality, eCommerce, retail, wellness, personal services, and lifestyle brands.
A Few of the Businesses We've Helped
