Let’s optimize your email marketing and grow your business

It is all about the journey – the customer journey!

Let’s optimize your email marketing and grow your business.

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About

With more than two decades of experience in the industry, founder Elizabeth designs cohesive strategies that help her clients connect and retain customers through email marketing by focusing on the customer journey. Today, marketing is all about the right channel, the right time, and the right message.

Elizabeth Jacobi MochaBear Marketing
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Our Services

  • Customer Journey Strategy & Planning
    Design a lifecycle marketing strategy that meets your customers at every stage — from welcome to winback. Perfect for brands ready to build a scalable retention engine.

    Email & SMS Strategy Sessions & Audits
    Whether you need a one-time session or a deeper audit, we’ll help you uncover what’s working, what’s not, and what to optimize in your email or SMS program.

  • Email & SMS Campaign Management
    Let us handle your messaging calendar from strategy to send — including content review, testing, scheduling, and performance tracking.

    Journey Flow Implementation
    Already have a plan? We’ll build and launch your automated flows—like welcome messages, post-purchase emails, and abandoned-cart reminders. We can help with setup, copywriting, and testing.

  • Custom Email Template Design
    Get a professionally designed, mobile-friendly email template that’s branded, tested, and easy for your team to use in ongoing campaigns.

    Mailchimp Platform Training
    New to Mailchimp or need a refresher? We offer personalized training to help you build confidence with campaigns, automations, and audience management.


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Industries We Serve

We specialize in working with small- to mid-sized businesses that thrive on lasting customer relationships, especially when email (and SMS, if desired) can drive measurable retention and repeat business.

We most often support restaurants, hospitality, eCommerce, retail, wellness, personal services, and lifestyle brands.

A Few of the Businesses We've Helped

Client Testimonials